To Buy or Not To Buy
deTour 2022 Exhibits
Winner of Red Dot Design Award 2023

PMQ Management Co. Ltd. & 
Associate with HKDI,
Centre for Communication Design

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2023

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Key Visual Design, Exhibition Design

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An experimental exhibition to challenge our assumptions about packaging design and encourages us to contemplate on the factors that influence our purchasing decisions and their impacts on the environment. The design ingeniously employs everyday packaging labels across all materials, culminating in a vibrant supermarket ambiance, thereby challenging norms in packaging design.